​

Happy V-Day weekReader,

​

Can't fit this in a heart-shaped box, but I did make you a Valentine <3

​

​

They say, “All you need is love.” In life? Sure. But your business? It could use a little love too 💕

​

As a web designer, my job isn’t just to make things look good—it’s to create a website that works. That means strategy, messaging, psychology, design, functionality… the whole enchilada. Nailing that is way more important than flowers. 💐

​

❌ But there’s one crucial ingredient that most clients push to the back burner—the foundation that holds everything together: BRANDING.

​

I get it. It's a huge commitment and typically not something that people are ready to invest in– or commit to, right off the bat.

​

Look, there's NOTHING wrong by starting out with your favorite colors and using an AI generated logo. 🙋🏼‍♀️ I'm a fan of Pinterest too.

​

But that doesn't give you an identity that sets you apart from your competition.

​

Bc branding isn't just pretty fonts and colors. It's the je ne sais quoi that makes your business instantly recognizable.

​

It’s the feeling people get when they land on your website, the trust they build before reading a single word, and the confidence that makes them say, “Yes, this is the one.”

​

Which is why I’m creating something BRAND new, and invite you to join me: a streamlined brand refresh at a fraction of the cost, in exchange for your honest feedback and to help me curate this offer.

​

I’ll take your scattered branding and turn it into a polished, professional identity—without the hefty agency price tag.

​

HERE'S WHAT YOU GET:​
🏹 A custom color palette that fits your brand’s vibe
🏹 Font pairings that make everything look cohesive
🏹 A refreshed logo (or a brand-new minimal one!)
🏹 A favicon for your website (those tiny details matter!)
🏹 A mood board & Canva brand sheet so you can easily stay consistent

​

~romantic sigh~

This could be the brand glow-up love story you’ve been waiting for. 😍

​

This introductory, beta price is $197. I plan on officially launching this later at $499, so if you know you need this, grab your spot before it’s gone by clicking here: BRAND REFRESH​

​

⏱️ Turnaround: ~1 week from start to finish, and brand boards will be completed in the order they come in. I will send you an email with your exact dates within 48 hours after payment is received.

​
Spots are extremely limited so I can keep this quick and high-quality.

​

​

I know you've probably got 8 lbs of candy coming home in a shoebox that looks like a space unicorn to deal with, so I'll keep the link up through Sunday. But I can't promise there will be any spots left.

​

While my love for you is 4eva … this deal isn’t. You deserve to treat yourself to what you’ve been screenshotting → I want a Brand Refresh​

​ ​made in paradise​ web strategy, design & copy email marketing & crm setup

​

PS: This email was getting too long, so I took out the timeline of deliverables and exactly it works. Hit reply if you want to see that first or if you have any questions!

If you already know you don't want to miss this, don't wait → I want a Brand Refresh​

​

​

WEBSITES in the wild

🔥 HOT TAKE: Skip the link-in-bio/linktree/whatever else is out there nonsense. These 3rd party sites aren’t doing your business any favors. Here’s why:

• Bad for SEO – Google gives Linktree the credit, not you.
• Limited customization – Unless you pay, you’re stuck with their design.
• Lost website traffic – Every extra step means fewer people on your site.
• No visitor tracking – You can’t see what links people actually click.
• Not great for email collection – Directing traffic to your site makes it easier.

The fix? A simple Link in Bio page on your own website. More control, better tracking, and every click benefits your business—not someone else’s.

Did I mention the styling?

Pro tip: If you're a service based business, add a contact form to make it as easy as possible for leads to kick off the inquiry process.

I couldn't screenshot the entire page, but The Girl Named Blake nailed this piece of real estate. The best links are front & center and easy on the eyes. Once you scroll, you'll see 2 larger sections: one for a course, and one for an email list.

​

​

WEEKLY ROUNDUP

​

📖 READING: Be Ready When the Luck Happens by Ina Garten

📺 BINGING THIS: My sister finally got me to watch Nobody Wants This... I'll report back 🫡

🍽️ IN THE KITCHEN: The perfect themed snack this week– Cupid Puppy Chow​

🔨 WORKING ON: Auditing & cleaning up my funnels and email sequences (still in progress– I have a lot to share!)

🖼️ SCREENSHOT OF THE WEEK:

​

​