2025 wrapped 🎉 + what’s coming next


a weekly(-ish) newsletter on websites, workflows, writing & getting paid

Happy New Year Reader 🥂

I know this time of year comes with a weird mix of energy.
- A little pressure to reinvent everything.
- A lot of exhaustion from surviving Q4.
- Maaaaaybe a spark of clarity or creativity you weren’t expecting...?

- And a huge need to rest and not get off the couch

If that’s you—you’re in good company. But before the ball drops and the gyms fill up…I wanted to send one last note from me to you— A highlight reel. A thank-you. A what-a-year-that-was moment.


And yes, I’ve got something new for you to unwrap too. So keep reading 👀👇

2025 Wrapped: By the Numbers

📅 Professions served: web designers, photographers, mental health therapists, wedding planner, brick & mortar office supply shop, roofing company, virtual assistants....
✍️ Emails sent: 682
✏️ Pencils broken mid-draft: Probably also 682

📍 My clients found me from: Nashville, Minnesota, New York, Kansas City, Tulsa, Orlando, Australia(!), Wisconsin, Idaho, California, Canada(!) and randomly, right here in North Texas
🖥️ Services delivered: custom websites, email marketing (set up & actual email copy), Google Ads, travel itineraries, & more

🎨 Most proud of: The Offer Architect—helping service pros finally nail their positioning.
📈 Biggest lesson: Simple wins. Always.

☕️ Coffee consumed: …let’s not talk about it. 🙃

Best selling freebie: the Website Prep Workbook(freshly revamped) & the Freebie Starter Kit (also revamped - join List Builders Club to get it)

🧠 Most shared blog post: How to size images for the internet

I know, I KNOW—"new year, new you" isn’t exactly seasonally aligned. (Winter is for rest, not reinvention, right?) But I’m a sucker for fresh starts and clean start dates. And this week, I’ve been knee-deep in 2026 planning—my favorite kind of work.

So if you're like me, I have not 1️⃣, not 2️⃣, but 3️⃣ new planning tools that I think you'll enjoy:

1️⃣ 2026 Wall Calendars are HERE

Back by popular demand (and because I genuinely can’t function without one), these printable calendars are the best visual planning tool I’ve ever used.

2️⃣ The Intentional Life Planner
This printable, faith-based planner blends bullet journal flexibility with structured prompts to help you align your days with what matters most. It's honestly a 'I made it for me bc I needed it' type of thing.

*All purchases this week will receive a free Canva customizeable template cover - so you can totally make it your own. Will be sent separately, post purchase

3️⃣ List Builders Club kicks off next week
If growing your email list is on your 2026 vision board, come do it alongside me! Join the club, get my revamped starter kit (25 freebie ideas + how to get eyeballs on them), and start building a list that actually works for you.
You’ll get the first email as soon as you sign up

As always—thank you for being here. Thank you for reading, replying, supporting, and trusting me with your business and inbox this year. I’m still that girl working in her pajamas from the couch with twinkly lights and big dreams, and this year has been one for the books.

Let’s make 2026 even better— Cheering for you every step of the way. 🥂

made in paradise

web strategy, design & copy

📒 One last thing…
If getting your business legally legit is on your list this year, you need to check out The Contract Shop. Their templates are airtight and easy to customize—and the whole store is 30% off through January 2.

DECEMBER FREEBIES:

📬 The List Builders Club (free) —Grow your email list alongside me ~for free~ in January. Click here to fill out the form and join us.

🎠 Disney World Trip Planner (free)— I know this seems random, but it's not, promise. If going to Disney is on your family bucket list, click that and get it while it's free.

🧾 Free Holiday Budget Tracker — Last call for those who might want to see what was spent or grab for next year 🎁


WEEKLY ROUNDUP

HO-HO-HO EDITION

📖 READING: Just wrapped up the New Testament today - anyone want to start BIBLEin365 with me?
📺
BINGING THIS: Harry Potter with the fam
🍽️
IN THE KITCHEN: sourdough bagel buffet is on the menu for NY dinner tonight.
WORKING ON: 🔥 Google Ads for multiple clients, full site build for a therapist, a client email marketing campaign, wrapping up my passion project funnel (check it out HERE), AND prepping for the List Builders Club, which starts in Jan! Full calendar, full heart, and so grateful.
🖼️
SCREENSHOT OF THE WEEK:

30% OFF DUBSADO KIT FREE TRIAL THE COPY BAR TEMPLATES

Want to work together?

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There may be affiliate links in my emails. ❤️ These links are provided for convenience only. Made in Paradise does not endorse, warrant, or assume liability for the content or practices of these businesses. If you choose to do business with any of them, do so at your own risk.

matt 5:16

Copyright © 2025 600 1st Ave, Ste 330 PMB 92768, Seattle, WA 98104-2246
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Want your business to look pro and run smoother—without the tech headaches? Creative service providers, this is for you. 🥂 I share quick, no-fluff tips on websites, branding, and systems to help creative entrepreneurs (like you) get more bookings, streamline client stuff, and actually enjoy running their business. I'm happy you're here 🫶🏼

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